I had the chance to be VFX Supervisor of the Pepsi NYC Soundcheck spot. All the back plates were shot on location in NYC. A first draft of the edit was done so we could shoot the practical hands in the Black Island Studios in London. Afterwards in post we joined these two sets of live action in comp.
We 3D tracked the live action footage beforehand, exported a fbx file which was then loaded in a motion control rig named Milo. This made it possible to get a match of both the plates.
The London shoot took a day and was shot with Alexa RAW 2K.
Check the making off here.
See the final Spot here.